FREE MARKETING PLAN TEMPLATE: Identify Activities, Set a Budget and Timeline... GET IT NOW

LEARN MARKETING TIPS, TOOLS AND TACTICS TO GROW YOUR BUSINESS, FIND NEW CUSTOMERS AND MAKE MORE MONEY

We provide expert instruction to business owners and marketing professionals via live workshops, webinars, online courses and one-and-one training. Need to up your marketing game? Keep reading!

Where Should I Start?

ONLINE COURSE: CREATE A KICK BUTT MARKETING PLAN

The #1 marketing tool every business needs is a plan. Learn the 6 must-have steps for a 12-month plan to guide your business to success.

WORKSHOPS: LEARN MARKETING TIPS, TOOLS & TACTICS

From social media and email marketing to strategy and the newest trends, we teach the topics business owners need to know.

TRAINING: HIRE YOUR PERSONAL MARKETING COACH

We will bring our know-how to you, either in person or online, with one-on-one training for individuals and in-house teams.

What Students are Saying

  • Tracy’s marketing insight proved to be invaluable in building my business! Her workshops are always filled with the latest trends and ideas that are relevant to any business.

    Brenda

    Brenda’s Adventure Travel
  • The most important thing I learned from Tracy’s workshop is the importance of taking time out from your everyday schedule to actually make a plan. The marketing plan made me realize that I was not focusing on the most important things.

    Mia

    Southlake Tennis Center
  • It was great! I learned what I should plan on for a B-to-C budget. This will help our business really learn who we are targeting and what results we can expect.

    Brittaney

    Highland Landscaping
  • Lots of great information! I really learned a lot about different ways to reach potential customers. My to-do list is now a mile long!

    Kim

    DFW Business Babes
  • This workshop opened my eyes to things that I need to dig further into for this next year. It gave me a focused insight to my marketing plan.

    Megan

    Rattikin Title
  • Great information for small businesses! I am looking forward to future seminars to learn more.

    Haley

    Stacy Furniture

Meet the Teacher: Tracy Southers-Parker, APR

A journalist by training, writer at heart and master of marketing, Tracy has worn many hats and juggled lots of balls during her 28-year career. In addition to her broad background and extensive experience, she is accredited in public relations and certified in social media marketing. She founded the WordPlay Marketing Academy to offer business owners and marketing professionals an educational resource to discover best practices, learn new tools, and receive expert instruction.

Tracy is also president of WordPlay PR & Marketing in Grapevine, Texas. During the past 12 years, she has successfully helped businesses of all shapes and sizes tell their story in person, in print and online. Tracy understands the challenges faced by both business owners and marketing professionals. More significantly, she provides solutions that work. SHE GETS IT.